PalmPay, a fintech platform, has joined forces with the Lagos State Government to enhance its agricultural venture. Together, they are providing robust payment solutions to empower both residents and businesses with the essential financial tools needed for success through the Food Discount Market initiative known as Ounje Eko.
Ounje Eko, translating to “Lagos Food,” is an intervention program in food spearheaded by Governor Babajide Sanwo-Olu of Lagos State. Its aim is to offer relief to residents in need. This initiative is being implemented across five divisions of the State.
The Ounje Eko markets have been established at 27 locations in Ikeja, six in Lagos Island, nine in Ikorodu, five in Epe, and 10 in Badagry divisions. Various food items, including rice, beans, garri, bread, eggs, tomatoes, and pepper, are being sold at a discounted rate of 25% to residents.
Enakeno Umuteme, the Head of Marketing Communications at PalmPay, commented on the initiative, emphasizing its significance amidst the country’s high inflation rate, which stands at 30%, according to the National Bureau of Statistics (NBS).
“PalmPay is privileged to have participated in the Ounje Eko Initiative and offered its support as one of the Independent Payment Solution providers to have partnered with Lagos State Government as payment platforms providing POS terminals as a means of payment.”
At PalmPay, we are always committed to empowering individuals and businesses with the tools they need to thrive, and we believe that having supported this intervention, we were able to make a meaningful impact in our community,” Mr Umuteme added.
With PalmPay’s expertise in delivering secure and efficient digital payment solutions, coupled with its involvement in the discounted market initiative, both vendors and consumers can anticipate a seamless and user-friendly experience.