The Nigerian Institute of Public Relations (NIPR) is raising the bar for professional recognition in Nigeria’s communication industry with the launch of the Public Relations, Reputation, Ideas, Concepts, and Excellence (PRICE) Awards and Prizes, a new flagship initiative designed to honour creativity, innovation, and impact in public relations practice.
Set to debut on Sunday, December 7, 2025, at the Abuja Continental Hotel, the PRICE Awards will serve as a premier platform to celebrate individuals, campaigns, and organisations shaping Nigeria’s PR landscape.
Speaking on the development, NIPR President and Chairman of Council, Dr. Ike Neliaku, said the Awards mark a new chapter for the profession: “We have excelled globally, now it’s time to create something world-class at home. The PRICE Awards will give Nigeria her own prestigious public relations recognition system.”
The 12-member organising committee, led by Israel Jaiye Opayemi, Managing Director/Chief Strategist of Chain Reactions Africa, includes leading practitioners and scholars committed to delivering a ceremony that reflects prestige, credibility, and class.
Opayemi noted that the initiative would provide “a home stage” for Nigerian PR professionals who have consistently earned accolades abroad. “It’s time to honour our best talents right here in Nigeria, before our own people,” he said.
Beyond celebrating exceptional campaigns and individuals, the PRICE Awards will spotlight emerging talents, including students and young professionals, through cash prizes and special recognitions, underscoring NIPR’s commitment to nurturing the future of the profession.
Founded in 1963 and chartered in 1990, NIPR remains Nigeria’s foremost body for regulating and advancing the public relations profession. The Institute continues to strengthen its global footprint, having recently secured the hosting rights for both the World Public Relations Forum (WPRF) and the African Public Relations Association (APRA) Annual Conference in November 2026.
With the PRICE Awards, NIPR is not just celebrating excellence, it’s setting a new standard for integrity, creativity, and professionalism in communication across Africa.
