Abuja was abuzz over the weekend as MTN Nigeria introduced its Go Make A Difference (Go M.A.D.) initiative to the capital, motivating residents to take decisive steps towards meaningful transformation.
The event, held at Papiee’s Meatro on Friday, January 7, 2025, attracted a diverse audience, including young changemakers, spoken word artists, creatives, and everyday Nigerians eager to drive positive change. As part of MTN’s nationwide campaign, the activation encouraged individuals to leverage their skills, passions, and digital tools to create a significant impact in their communities.
Featuring interactive discussions and engaging activities, the Abuja event provided a platform for entrepreneurs, influencers, and social innovators to exchange ideas and experiences on fostering change. Attendees took part in brand activations, educational workshops, kahoot game sessions, and an Open Mic Night showcasing Abuja’s top influencers and creatives. The event also facilitated networking opportunities for collaboration and growth.
A key highlight was the community-driven impact showcase, where participants shared their transformation journeys, reinforcing the idea that small, consistent efforts can drive substantial change.
Speaking on the initiative, Ohwofasa Obazenu, Senior Manager, Sales and Trade Development North at MTN Nigeria, reaffirmed the campaign’s purpose: “Go M.A.D. is about empowering Nigerians to take action. Whether in business, education, or social impact, we want people to recognize that even small steps can trigger a wave of change.”
Built on the belief that connectivity and digital resources can accelerate transformation, the Go M.A.D. campaign urges individuals to utilize MTN’s data and digital solutions to amplify their ideas, extend their reach, and increase their impact. As the campaign progresses across Nigeria, the Abuja activation underscored a crucial message: change begins with one person, one idea, and one bold move. With the right resources, anything is possible.
Join the conversation online with #GoMADWithMTNData.
