MTN Nigeria is set to strengthen its engagement with students across tertiary institutions nationwide as preparations gather momentum for the 2026 edition of the MTN Live it 100 on Campus Tour, a dynamic youth-focused initiative designed to combine entertainment, learning, technology, innovation, and rewarding experiences for young people.
The tour will officially kick off at Delta State University from June 16 to 19, 2026, marking the first stop in what promises to be an exciting journey across campuses in different regions of the country.
Previously known as Campus Storm, the initiative has undergone a strategic transformation and now operates under the Live it 100 on Campus Tour brand, aligning with MTN’s broader Live it 100 campaign. The rebranding reflects the company’s commitment to creating more meaningful and impactful experiences that empower young Nigerians to learn, connect, express themselves, and thrive in an increasingly digital and interconnected world.
The Live it 100 on Campus Tour is designed to provide students with opportunities that go beyond entertainment, creating an engaging platform where education, technology, creativity, innovation, and personal development intersect. Participants can look forward to a variety of activities and experiences aimed at inspiring growth, fostering connections, and encouraging self-expression.
As part of MTN’s broader youth engagement strategy, the campus tour complements other flagship initiatives under the Live it 100 campaign umbrella, including The Gathering and MTN CHAMPS, all of which are focused on supporting young Nigerians by creating opportunities for learning, collaboration, talent discovery, and community building.
The 2026 tour is scheduled to visit seven tertiary institutions across the country’s geopolitical zones, including the South-West, North-West, South-East, South-South, and North-Central regions, between June and November 2026. Through these engagements, MTN aims to bring the Live it 100 experience directly to students, ensuring broader access to the opportunities and experiences the initiative offers.
The choice of Delta State University as the launch venue underscores MTN’s commitment to reaching students where they are and creating platforms that resonate with their aspirations and ambitions. The university community is expected to witness a vibrant mix of activities that showcase the essence of the Live it 100 campaign while promoting interaction, creativity, and innovation among students.
As activities commence at Delta State University, stakeholders, students, and youth communities across the country are encouraged to follow the tour’s progress and participate in the various engagements planned throughout the year.
With the Live it 100 on Campus Tour, MTN continues to demonstrate its dedication to empowering the next generation by creating opportunities that inspire growth, encourage meaningful connections, and enable young Nigerians to unlock their full potential.
As the tour moves from one institution to another, it is expected to further strengthen MTN’s relationship with the country’s vibrant youth population while reinforcing the company’s position as a brand committed to supporting education, innovation, and youth development across Nigeria.
