MTN Nigeria has officially launched the 2026 edition of its flagship employee volunteer programme, Y’ello Care, reaffirming its commitment to driving positive social impact and improving access to healthcare in underserved communities across the country.
The opening ceremony, held at the company’s Rooftop Plaza in Lagos on Wednesday, June 3, brought together MTN staff, management, and development partners to mark the commencement of the annual initiative. This year’s campaign is particularly significant as it extends to 25 days, instead of the traditional 21 days, in celebration of MTN Nigeria’s 25th anniversary.
With the theme, “Equitable Health for Every Community,” the 2026 Y’ello Care campaign seeks to address persistent healthcare access challenges facing many Nigerians, including long distances to healthcare facilities, high medical costs, and inadequate healthcare infrastructure.
Speaking during the launch, MTN emphasized the importance of collective action in bridging healthcare gaps and ensuring that quality healthcare services are accessible to vulnerable and underserved populations nationwide.
As part of the ceremony, divisional representatives known as Y’ello Care Champions were officially unveiled. The volunteers shared their implementation plans and outlined strategies aimed at delivering sustainable healthcare solutions within their respective communities.
Over the course of the 25-day campaign, MTN volunteers, in partnership with LiveWell Initiative, will deploy mobile clinics, provide telemedicine services, and deliver digital health education programmes across six selected communities nationwide. The intervention is designed not only to provide immediate healthcare support but also to create lasting impact beyond the duration of the campaign.
The initiative underscores MTN Nigeria’s longstanding commitment to community development and aligns with broader efforts to leverage technology and innovation in improving healthcare outcomes.
MTN is encouraging members of the public to follow the progress of the Y’ello Care campaign through its official communication channels and support the movement’s vision that quality healthcare should not be a privilege but a right accessible to every community.
As the campaign unfolds, stakeholders remain optimistic that the combined efforts of volunteers, partners, and community leaders will contribute significantly to expanding healthcare access and improving the well-being of thousands of Nigerians.
