The Lagos Waste Management Authority (LAWMA) has kicked off a motorised advocacy campaign across key areas of Eti-Osa Local Government, aimed at raising awareness on environmental sustainability as part of its World Cleanup Day activities.
Under the theme “Make Room for Life,” the campaign began at Lekki Toll Gate and traversed through key locations such as Ilasan, Jakande Bus Stop, Maiyegun Beach Road, Eleganza Bus Stop, Ajah, and Abraham Adesanya. The roadshow was designed to educate residents on the importance of environmental cleanliness and efficient waste management in Lagos State.
LAWMA’s Managing Director/CEO, Dr. Muyiwa Gbadegesin, highlighted the campaign’s goal of encouraging individuals, communities, and businesses to actively participate in creating a cleaner environment. “We aim to change attitudes towards waste management across Lagos. This advocacy is a crucial step to engage residents of Eti-Osa, promoting responsible waste disposal and programs like the Adopt-a-Bin initiative and recycling efforts,” Gbadegesin said.
He further explained that the campaign seeks to tackle prevalent waste management challenges, such as illegal dumping and cart pushing, which have contributed to environmental degradation in the area. The initiative, aligned with World Cleanup Day, aims to promote practices such as waste sorting, recycling, and proper use of waste bins, which are critical to reducing the burden on landfills and street litter.
LAWMA’s roadshow communicated in English, Yoruba, Hausa, and Igbo to ensure the message reached a diverse audience. It emphasized the need for responsible waste management, particularly the sorting, bagging, and containerizing of waste. A key highlight of the campaign was the promotion of LAWMA’s “Adopt-a-Bin” initiative, which introduced geo-located smart bins equipped with RFID technology to enhance efficiency and security in waste management across the city, aligning with Lagos State’s vision of becoming a smart city.
Mr. Adewunmi Adetona, Head of LAWMA’s Advocacy Unit, also addressed residents and business owners during the campaign, advocating for the use of smart bins to support the state’s sustainability goals. He emphasized that maintaining a clean city is essential for fostering economic growth and attracting investments.
Popular LAWMA Ambassador, Alhaji Sikiru Ademola Junaid, also known as Lemon, played an integral role in the campaign by engaging the community through music. His “Keep Lagos clean and recycle waste” song amplified the message of responsible waste separation.
The roadshow was supported by various LAWMA departments, including street sanitation sweepers, medical teams, enforcement personnel, and officials from the Lagos State Traffic Management Authority (LASTMA), showcasing a collective effort towards a cleaner and smarter Lagos.
Residents were encouraged to report waste management issues or complaints through LAWMA’s toll-free numbers: 080000LAWMA (08000052962), 07080601020, and 617, or by visiting their official website at www.lawma.gov.ng.
