Stanbic IBTC Holdings PLC, a member of the Standard Bank Group, has been ranked among Nigeria’s top 10 most valuable brands, according to the 2025 Brand Finance Nigeria 25 report. The financial services giant recorded a 206% year-on-year increase in brand value—one of the highest growth rates in the sector—moving up from 13th position in 2024 to an impressive 8th place this year.
The recognition, conferred by Brand Finance, the world’s leading independent brand valuation consultancy, underscores Stanbic IBTC’s sustained investment in digital innovation, customer experience, and strategic brand building. The firm’s evaluation process is grounded in rigorous standards regulated by the Institute of Chartered Accountants in England and Wales and spans thousands of brands across more than 40 countries annually.
Commenting on the achievement, Adekunle Adedeji, Acting Chief Executive of Stanbic IBTC Holdings, said
“Being named one of Nigeria’s top 10 brands is a profound honour that reflects the trust our customers place in us. Our brand’s ascent is a direct outcome of our strategy to deliver meaningful, technology-driven solutions that empower individuals and businesses alike.”
He added that the company’s focus is not just on growth, but on enabling inclusive prosperity through financial tools, customer-centric products, and nationwide initiatives that align with Nigeria’s evolving economic landscape.
Bridget Oyefeso-Odusami, Head of Brand and Marketing, also emphasized the importance of the recognition:
“This ranking is a testament to our strong brand equity, the dedication of our people, and the loyalty of our clients. As we scale, we remain committed to creating lasting value and driving positive change across all touchpoints—through innovation, governance, and community engagement.”
As part of its commitment to impact-led growth, Stanbic IBTC is gearing up to launch several initiatives, including:
-
Bloom Weekend – a women-focused financial empowerment event;
-
Market Storm – a nationwide SME and business activation campaign;
-
Capacity-building training for small and medium-sized enterprises;
-
Youth and tech empowerment programs, and
-
Sector-specific financial literacy events.
These programmes are part of the Group’s broader vision to foster financial inclusion, support enterprise development, and deepen economic resilience.
As the bank celebrates this brand milestone, it reaffirms its mission to be a trusted, future-facing financial partner helping to drive Africa’s growth story—starting from Nigeria.